My Beautiful Mess – Peta Sitcheff

From corporate athlete in the operating room, to designing a career that better suits life’s competing priorities. 

One thing’s for sure, Peta keeps it real.

Bomb-diving out of the corporate medical device world 5 years ago, Peta redesigned her career to better align with life’s shifting priorities. A process that started by learning hard lessons, & in making an effort to better understand herself.

Curious, she reflected on her 20 year, high performing sales career & started writing.

The result?

Her self published memoir My Beautiful Mess – Living through burnout & rediscovering me, & a bespoke coaching framework for customer engagement – proven to bring confidence & courage to the selling process.

Today, Peta works with businesses to discover growth opportunity in unchartered waters, & build the in-house capability required to transform opportunity into sales growth.

For individuals, she is in your corner. Coaching you through tricky customer conversations. Arming you with tools that focus on what you can control.

A passionate advocate for mental health & well-being in the workplace, Peta is fiercely committed to learning, & practising more sustainable professional practice.

At home, Peta is the mother of her teenage son Lewis. A water baby, book worm & keen to explore her newfound love of hiking.

She is based in Melbourne, Australia.